Today sees the launch of the new visual identity to support wider engagement with the Graduate Outcomes survey.
The new visual identity was created by psLondon, using findings from a brand audit which gathered perspectives from the HE sector, graduates and students to develop the brand.
Dr Gosia Turner, Head of Surveys at HESA, part of Jisc, said:
“The Graduate Outcomes survey exists to improve the experience of future students. Working with psLondon, we developed the identity to empower graduates to share their perspectives and achievements and see the survey as a platform to drive innovation in higher education. Through the survey, we reveal the bigger picture of the career paths and opportunities taken by recent graduates that will have a meaningful impact on students for years to come. Graduate Outcomes is built for the change-makers.”
The new identity is being rolled out from today to fit with the opening of the new Graduate Outcomes survey year and help improve response rates to the Graduate Outcomes survey.