Events such as graduation ceremonies provide an engaging opportunity to capture contact details and establish some brand awareness of Graduate Outcomes. Using roller banners is a quick and cost-effective way of doing this so we’ve created two standard sized single roller banner templates for you to use.
We are making these available in *.indd and *.pdf format, to allow you to customise them regardless of the software you have access to. Original artwork in Adobe InDesign *indd format is included in these zip files, should you wish to develop your own concepts. Each design is available in both English and Welsh. As printers vary, please ensure the artwork is sized to the required specification before printing.
Roller banner design 1: About Graduate Outcomes
Roller banner design 2: speech bubbles
We have developed four promotional concepts. Three of these concepts appeal to different motivations graduates might have for completing the survey; the fourth provides information about the survey. We anticipate you will use whichever designs you feel will resonate best with your graduates.
For each concept, we have produced digiscreen slides (at 16:9 and 4:3), and social media graphics - although these are flexible enough to be put to other purposes. We are making these available in *.ai, *.pdf and *.jpg format, to allow you to customise them regardless of the software you have access to. Original artwork in Adobe Illustrator *ai format is included in these zip files, should you wish to develop your own promotional concepts.
Each design is available in both English and Welsh.
Promotional design 1: Be part of the picture
DLHE data plays a very significant role in supporting student choice and informing public discussion on the value of higher education. Design 1 encourages graduates to complete the survey to ensure their activities and views fit into this high profile data set. The design uses national statistics drawn from the latest DLHE; you could choose to pull out data about your provider, or about specific courses.
Promotional design 2: Your future shapes our future
This design focuses on graduate's loyalty to their provider as a reason to encourage engagement with the survey.
Promotional design 3: You did, we did
This design play on the familiar 'You said, we did' slogan to emphasise how information about graduates' post-study activities can help improve the student experience for future generations. There is no version of this design that can be used as is; you would have to customise it with your own you did/we did statements which you could do in Adobe Illustrator, Adobe Acrobat, or in PowerPoint using the hi-res jpg we have supplied.
Promotional design 4: About Graduate Outcomes
We have deliberately produced three designs that are high-level and eye-catching - that raise awareness of Graduate Outcomes, but don't provide significant detail. The fourth design supplements the others by providing key information about the Graduate Outcomes survey.
One version of the design gives the www.graduateoutcomes.ac.uk web address which points to our new graduate-focused website with information about the survey on it. The other version of the design leaves this box blank to allow you to add your own call to action.
We have developed a co-brandable, html email template should you wish to use this to promote the survey and encourage graduates to check their contact details at the suggested points. This template can be imported into a range of mail clients.
We have also produced a draft email template (in Microsoft Word format) that providers can use as part of the suggested graduate contact plan. This can be used to encourage graduates to update their contact details and as a "warm up" email one/two weeks before the start of the contact period. Simply customise it to your needs. The important part of this activity is to make the graduate aware that they will receive a survey invitation email shortly and to include the Graduate Outcomes logo to raise brand awareness. This is now available in Welsh.
You may also wish to review the pre-notification (warm up) email invitation that HESA is sending to cohort D graduates. This will be sent prior to the start of the contact period to provide key information about the survey and lets them know that they’ll receive their unique survey link in early September. This will be complemented by providers' own warm up activity as outlined in the suggested graduate contact plan. More information on our graduate facing survey communications can be found on our Operational survey information page.