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Graduate Outcomes promotional strategy training

Online short courses

By clicking the link to access E-Learning Training, you confirm that you accept HESA's terms and conditions attached to the provision of that training and HESA’s privacy policy. Please note that we may also contact you regarding any post-course feedback upon completion of the course in line with our privacy policy.

An Introduction to the Graduate Outcomes Promotional Strategy

Please note: The Promotional strategy e-learning is currently being updated since the new Graduate Outcomes Branding has been rolled out. Please refer to the Logo Brand Outlines in the interim.

This course provides an introduction into what to consider when creating a comprehensive Graduate Outcomes promotional strategy within your provider, and is ideal for colleagues who have a good understanding of the Graduate Outcomes records and want to learn how to use communications to help increase their response rates.

During the course we will explore the supplied Graduate Outcomes brand materials and other ready-made communications resources available to providers, the minimum amount of promotional activity advised and then suggest ideas to consider in the creation of a more comprehensive or holistic promotional strategy, depending on the resources you have available. We will also signpost you to case studies from other providers who are putting good practice into place with their own strategies.

Learning objectives:

  • Identify the minimum amount of Graduate Outcomes promotional activity expected of providers
  • Recognise and access the Graduate Outcomes brand materials and other ready-made communications resources available to providers
  • Define the key aims of the Graduate Outcomes promotional strategy
  • Gather ideas to create a comprehensive Graduate Outcomes promotional strategy

Upon successful completion you will receive a CPD certificate for your records. For us to be able to issue you with a certificate please ensure the name you log in with, and that which is connected to your e-learning account, is your full name.

This CPD activity equates to 1.5 CPD hours.

This course was updated on 4 August 2020

Communications resources

Access the communications resources referred to in the course.

Privacy statement

The software that we use for our short-courses is provided by Easygenerator. To complete our short-courses you will need to provide some personal information (name and email address), this will allow you to take a break and return to the course in your own time. Only HESA staff will have access to your personal information, and we will only use this information to administer and monitor the use of our courses.

Please see the HESA Privacy information page for more information on how we process personal data.